We’re now days away from the official launch of PROFIT-DRIVEN DIGITAL MARKETING, the latest Metro Writers release, produced in partnership with IMP Marketing and authored by IMP Marketing CEO Quan Vo.
The book is an easy-to-follow guide written to make the sea of marketing jargon – which drowns so many otherwise tech-savvy business owners – easily navigable. Quan gets back to basics in sharing the marketing principles that have been the backbone of his own successful agency, applicable to any digital strategy no matter what new social platforms are ascendant and what the latest developments in the online world are. By laser-focusing on “which move is going to make the most money for my business” rather than “how many likes are my posts getting”, he jolts the social media conversation back to reality and reminds business owners to look to their core operations rather than fall for the tricks and gimmicks of the online world.
Originally published through GIVER in Vietnamese as “Digital Marketing Cho Nhà Quản Lý” (still available in its original language edition at http://digitalchoquanly.com/), this updated English version represents one of the first homegrown Vietnamese business guides to target an international readership. The book launches on Amazon this March 3, and the Kindle version is already available for pre-order – early supporters should be sure to pick up a copy of the ebook to enjoy Quan Vo’s practical advice, bringing local marketing savvy to the global arena! https://amzn.to/49U3Fa7