Author name: Michael Arnold

We’re Hiring: Business Development Manager

About Us Metro Writers is a boutique writing bureau based in Ho Chi Minh City. We produce biographies and commercial books in English for our private and celebrity/VIP clients written by native speaking writers, along with parallel editions written in Vietnamese. We’re different—and certainly not like most businesses you’ll come across in today’s startup culture.

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Releasing The Queen of King Coffee

With King Coffee’s official announcement of information about our book, I can now share with you Metro Writers’ latest publication in English, The Queen of King Coffee by Le Hoang Diep Thao. Supporting Madame Thao’s autobiography has been an extraordinary privilege, as has been learning the true story of a woman completely mischaracterised by the

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Why People Don’t Care about Your Brand—but They Still Care about You

When the modern science of analytics started to influence the way we market brands, something went dark in the soul of advertising. Finally businesses had the technology to reach their exact target human being, and that’s when it somehow became appropriate to tap that person on the forehead and demand her attention. It doesn’t matter

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