The path to achieve a bestselling ranking in a highly competitive genre is not easy. That’s why I’m thrilled to share an extraordinary achievement that marks a huge milestone not only for author Quan Vo, but for Metro Writers as well. Quan’s book, which we had the honour of translating into English, has soared to […]
Congratulations to Quan Vo Read More »
GREAT achievements in the Vietnamese publishing world often go unnoticed by the media, but sometimes we should give credit where it’s due! This week, author Quan Vo has certainly broken a record in book presales, achieving TOP RANKINGS in several international Amazon categories before his book has even launched. Quan has done everything right. Following
Amazon Accolades for Profit-Driven Digital Marketing Read More »
We’re now days away from the official launch of PROFIT-DRIVEN DIGITAL MARKETING, the latest Metro Writers release, produced in partnership with IMP Marketing and authored by IMP Marketing CEO Quan Vo. The book is an easy-to-follow guide written to make the sea of marketing jargon – which drowns so many otherwise tech-savvy business owners –
Launching Profit-Driven Digital Marketing Read More »
For those of us born before the digital age, it can be tough to live in a GenZ world. In a country like Vietnam, however, it’s easy to see that the future is already being shaped by the enthusiasm of those young leaders who grew up with the whole planet at their fingertips. When they
by Daniel Spero There’s nothing more prestigious for an elite in any industry or professional field than to have a book written about them. 1. All of the biggest and most influential people have their own book written about themselves, their product or service, or both! This is something you can easily distribute at events
7 Reasons Why You Need a Book Read More »
When the modern science of analytics started to influence the way we market brands, something went dark in the soul of advertising. Finally businesses had the technology to reach their exact target human being, and that’s when it somehow became appropriate to tap that person on the forehead and demand her attention. It doesn’t matter
Why People Don’t Care about Your Brand—but They Still Care about You Read More »
The advertising industry is in a chaotic state of change as the world has shifted online faster than ever before. Broad changes in consumer behaviour during the coronavirus pandemic has forced most industries into a burst of digital transformation, crowding the online space. This movement has placed enormous pressure on old-school advertising and marketing strategies
The Only Digital Marketing Tool No-one Talks About Read More »
Vietnamese professionals who’ve become successful in Vietnam can’t easily enjoy their prestige outside of the country. Exporting their reputation can be a frustrating challenge. By having a book written about their story in English, they have something to present, talk about, and focus on while promoting their careers—an instrument that can land them on television
Metro Writers business biographies are all about credibility. Something of immense value to any business, credibility is hard to achieve – but when you have it, it brings both money and opportunities from your hard-won supporters. Business leaders who are recognised as credible players in their field gain respect and admiration from both colleagues and
Corporate Credibility Read More »
A corporate biography can become part of the face of your business, so It’s important to make sure it looks good – and it should also be an interesting and informative read. Clients won’t be impressed by a cheaply produced book filled mostly with uninspiring photographs of your staff and premises – a mistake many
Books for Your Business Read More »
